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Bradford Council has an active Gambling Harm Prevention Working Group which has made efforts to raise awareness and provide support within the local community. Despite this, gambling for young people in Bradford remains a concern; primarily because such behaviour can have far-reaching impacts (e.g., financial constraints, substance misuse, mental health problems, and criminal behaviour). We know very little about the interaction between sociodemographic (e.g. ethnicity, relative deprivation, population density) and economic (e.g. family affluence, free school meal eligibility) characteristics with gambling behaviour. Having a greater understanding of this information will allow us to explore the co-development of an intervention to reduce harm related outcomes.
The 12-month AGENSY (Assessing Gambling trends and Establishing a Network to Support for Young people in Bradford) project will be delivered in two phases. Phase one will explore the Born In Bradford (BiB) dataset to produce a series of analyses that explore how sociodemographic and economic characteristics are associated with gambling behaviour. Phase 2 will develop a network and explore the co-development of an intervention using community consultations. The findings will lead to submission of an NIHR Research for Patient Benefit project (2027) to refine the intervention development and deliver a feasibility study to test implementation.
Jennifer Sweetman
University of York
20/08/2026
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